A LA CARTE COOKING LIVE ONLINE

I am excited to let you know about A LA CARTE COOKING LIVE ONLINE, an interactive, culinary concept that is certain to revolutionize how people learn to cook.

This new program will broadcast live, real-time, hands-on cooking classes from A la Carte’s state-of-the-art kitchen facility via the internet.  Cooking enthusiasts around the world will be able to sign up and view an actual class with real people learning to cook by Professional Chef and Owner, Polly Talbott, CCP and her experienced staff.

The weekly A LA CARTE LIVE program will be available for viewing both simultaneously and interactively by anyone online.  In addition, every webcast will be recorded and saved for A la Carte’s library, providing unedited and/or edited class programs available for purchase.

A LA CARTE LIVE’s  first class will be on Wednesday, February 1, 2012 from 6 to 8pm with the ever-popular “How to Boil Water” 5-week series.  For a full schedule and pricing, go to www.alacartecs.com or call 516.599.2922.

B Live,

Shari

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Soufflés!

You’ve heard me talk about Capsouto Frères’soufflés before, right?!  The BEST soufflés ANYWHERE, in my humble opinion.  Well, here’s more proof:

NY1 and CHOW recently visited Capsouto Frères to reveal its special and authentic tableside soufflé experience that few can find outside of France.  Enjoy this segment “TriBeCa’s Capsouto Frères Peaks to Perfection.

Have a delicious new year!

B the BEST,

Shari

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HAPPY HOLIDAYS FROM BAYER PUBLIC RELATIONS

HAPPY HOLIDAYS

FROM THE STREETS OF NYC

ALL THE BEST IN 2012 AND BEYOND!

SHARI LYN BAYER

BAYER PUBLIC RELATIONS

BPR – B SEEN.  B HEARD.  B KNOWN.

Photo Credit:  Diana DeLucia

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NYE in NYC

Ring in 2012 at one of these fabulous venues:


RARE Bar & Grill – Chelsea

General Admission Ticket:  $95pp

Includes:

Open Premium Bar* 9PM – 1AM

Passed Hors d’ Oeuvres 10PM – 12AM

Champagne Toast at midnight

DJ & Party Favors

Cash bar for all guests after 1AM

The roof will close at 2AM

Special discounted bottle pricing for guests who reserve an area

* Shots are NOT included

For reservations, contact Erin Kerrigan at ekerrigan@rarebarandgrill.com

RARE Bar & Grill

Hilton NY Fashion District

152 West 26th Street, between 6th and 7th Avenue

New York, NY 10001

212.807.7273

www.rarebarandgrill.com

###

GRAVY

Prix-Fixe Menu

$65pp

Appetizer

Malpaque Oysters Dressed

Chayote Mignonette & Pepper Relish

Pecan Cauliflower Soup

Braised Leek & American Sturgeon Caviar

Baby Spinach Salad

Tasso Ham, Pear, Buttermilk Dressing

Blackened Raw Red Snapper

Shaved Fennel, Citrus Ambrosia, Arugula Crispy Beans

Entrée

Pan Roasted Sea Scallops

Honey Grits, Lobster BBQ Jus, Winter Relish

Wild Boar Chops

Black eyed Peas, Braised Kale, Creole Mustard Jus

Buttermilk Poached Halibut

Chili Sautéed Escarole, Red Beans, Piquillo Peppers

Dry Aged Ribeye

Sweet Potato Terrine, Chicory Gravy, Roasted Bone Marrow

Dessert

Chef’s Dessert Tray

Gravy

32 East 21st Street, between Park Avenue South and Broadway

New York, NY 10010

212.600.2105

www.gravyny.com

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Stratta Brings His Culinary Genius Back to the Big Apple

We’re proud to be working with award-winning and acclaimed Executive Chef Alessandro Stratta at Bigoli Ristorante & Bar, which opened in NYC on December 5th.  Check out this terrific video segment on Bigoli on NY1 and Zagat:

http://statenisland.ny1.com/content/lets_eat/zagat/151900/zagat–pedigreed-chef-at-west-village-s-bigoli-strives-for-an-everyday-eatery

B a Top Chef Master,

Shari

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It’s all gravy on Good Day NY!

There’s nothing like starting your week off with Red Eye Gravy with Coffee Cured Bacon.  Right?!  That’s what we think.  On Monday, November 7th, Gravy‘s Executive Chef Michael Vignola joined hosts Rosanna Scotto and Greg Kelly at the Good Day Cafe on Good Day NY/Fox 5 to show viewers how to create this tasty dish.  Check out the clip and recipe.  It’s all gravy, baby!

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Happy Halloween

Trick or Treat?!  Celebrate Halloween at Gravy with a dinner straight from Executive Chef Michael Vignola‘s winning menu on the Food Network’s Chopped Halloween battle. The festive dishes include:

Pumpkin Lambs Heart Tart, Chocolate Mole, Black Radish, Upland Cress

Black Chicken with Pickled Carrot Noodles, Huitlacoche Crema, Five Spice Tortilla Crisp

Cinnamon Cheddar Pain Perdu with Kumquat Salad, Chocolate Chili Sauce, Grasshopper Sprinkles

The dinner is $75 per person.  Special Halloween “Voodoo” Cocktail also available for $12.

Gravy

32 East 21st Street, New York, NY 10010

212.600.2105

www.gravyny.com

B Festive,

Shari


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We got clients!

Fall is turning out to be a busy season (as usual) for BPR.  We are thrilled to announce that we have a handful of great, new NYC restaurant accounts.  So, without further ado, here they are:

Full House Cafe (97 Bowery, between Hester and Grand Street, New York, NY 10002; 212.925.8083) , a Chinese themed restaurant combining Hong Kong dim sum with Shanghai cuisine.

Gravy (32 East 21st Street, between Park Avenue South and Broadway, New York, NY 10010; 212.600.2105), a new Southern cuisine restaurant under the direction of Executive Chef Michael Vignola.

RARE Bar & Grill (Affinia Shelburne Hotel, 303 Lexington Avenue, at 37th Street, New York, NY 10016, 212.481.1999; Hilton NY Fashion District, 152 West 26th Street, between 6th and 7th Avenue, New York, NY 10001, 212.807.7273), an upscale burger concept with two Manhattan locations with stunning RARE View roof tops.

B Dining Out,

Shari

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My M.O.

“…look at public relations as an investment, which will bring in a large return in the long run.”

Check out my interview on Mo.com to learn more about my business – past, present and future.

B interviewed,

Shari

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NYCWFF Tribute Dinner with LDNY

As a member of Les Dames d’Escoffier New York (LDNY), I am excited to be a part of our collaboration with the 2011 Food Network New York City Wine & Food Festival (NYCWFF) to co-produce a Tribute Dinner on Saturday, October 1, 2011, honoring esteemed chef, author and educator, Jacques Pépin, and world-renowned wine producer, His Royal Highness Prince Robert of Luxembourg, Managing Director of Domaine Clarence Dillon Wines.

The Tribute Dinner, sponsored by Bank of America and taking place at Pier Sixty/Chelsea Piers, is the first of its kind for NYCWFF presented by Food & Wine, which takes place September 29 to October 2 with over 100 culinary, wine and spirits events around the city.

Guests will start the evening with a Champagne Perrier-Jouët reception and hors d’oeuvres prepared by two LDNY members: D’Artagnan Founder Ariane Daguin and Alison Awerbuch, Partner, Abigail Kirsch Catering. The seated dinner will be prepared by French chefs Daniel Boulud, Alain Ducasse, Laurent Gras, Alain Sailhac, and Jacques Torres.  Each course will be paired with the finest wines from Clarendelle wines and Château Haut-Brion from HRH Prince Robert’s own Domaine Clarence Dillon. Martha Stewart will serve as the evening’s mistress of ceremonies.  Tickets to the Tribute Dinner are $500 per person.

Les Dames d’Escoffier New York will manage a silent auction of 40 to 50 lots during the Tribute Dinner. 100 percent of the silent auction’s revenues and partial proceeds from the dinner will help provide LDNY Make a Difference Scholarships to young women whose dreams are to pursue careers in food, fine beverage or hospitality.

“Les Dames d’Escoffier’s mission is to empower women to pursue careers in food, fine beverage and hospitality through higher education and mentoring. The scholarships raised from this dinner will truly make a difference for very deserving women,” said LDNY President Melanie Young who noted that LDNY awards an average of 20 scholarships each year.

For six decades internationally acclaimed French chef, author of 26 books and host of 11 acclaimed public television series, Jacques Pépin, has inspired countless culinary professionals through teaching and mentoring. Pépin currently serves as a Dean of Special Programs at The French Culinary Institute at the New York and California campuses. A new cookbook, Essential Pepin, featuring the best recipes that Pépin created over the course of his 60-year career, will be released this fall in tandem with a 26-episode KQED PBS series of the same name. Pépin served as private chef for three French heads of state including Charles de Gaulle. He has been awarded three of France’s highest civilian honors: the Légion d¹Honneur, the Chevalier de L’Ordre des Arts et des Lettres (1997) and the Chevalier de L’Ordre du Mérite Agricole (1992).

His Royal Highness Prince Robert of Luxembourg is the managing director of Domaine Clarence Dillon, the family that currently owns the rights to the Château Haut-Brion wine estates, a label that traces its roots  back to 1533. Prince Robert’s great-grandfather Clarence Dillon purchased Château Haut-Brion in 1935 and has successfully kept the estate in the family. In addition to maintaining the Château Haut-Brion moniker, Prince Robert is also responsible for the first super premium Bordeaux varietal sold under the Clarendelle label.

B Tributed,

Shari

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